#BCAStrength Let's Shop & Post For A Cause This October

October is Breast Cancer Awareness Month. Estee Lauder Companies will have their limited edition pink ribbon products where a percentage from the purchase will be donated to fund Breast Cancer education and research.

Look at this adorable pink clutch with all the pink goodies to support BCA

This year is special because...

*** Press Release***

The 2014 BCA Campaign is proud to be moving in a bold new direction as we expand the theme, “Let’s Defeat Breast Cancer. We’re Stronger Together.” with the global call-to-action to “Hear our stories. Share Yours.”

In true “Stronger Together” spirit, many of the highly sought-after, iconic brands of The Estée Lauder Companies are offering Pink Ribbon products or making donations, united in support of The BCA Campaign’s mission to defeat breast cancer through education and medical research. In fact, in honor of The BCA Campaign’s 22^nd anniversary this year, The Estée Lauder Companies will donate $1 toward education and medical research, up to a maximum donation of $22,000, to BCRF for every uplifting message or photo shared on Instagram or Twitter that includes #BCAstrength. 

Watch my video below.

Join me this month in shopping for a cause and sharing your BCA Strength by using the #BCAStrengh when posting on Instagram & Twitter Don't forget to tag me in your post so I can see it!

Here are a list of brands and products that are participating this year from Estee Lauder Companies:

·         AVEDA - Limited-Edition Aveda Hand Relief™ with Shampure™ aroma

·         BOBBI BROWN - Pretty Pink Ribbon Lip Gloss Collection

·         BUMBLE AND BUMBLE - prêt-à-powder with a limited-edition pink cap

·         CLINIQUE - Pink with a Purpose Long Last Lipstick in Power With Pink & Great Skin, Great Cause:    Dramatically Different Moisturizing Lotion+

·         COACH - Poppy Wildflower EDP Spray

·         DARPHIN - Intral Redness Relief Soothing Serum

·         DONNA KARAN COSMETICS - Donna Karan Cashmere Mist Rollerball Duo

·         ESTÉE LAUDER - Evelyn Lauder and Elizabeth Hurley Dream Pink Collection & Evelyn Lauder Dream Compact &Advanced Night Repair Synchronized Recovery Complex II & Pink Ribbon Keychain & MODERN MUSE Solid Perfume Compact

·         JO MALONE LONDON - Jo Malone London Red Roses Cologne

·         LAB SERIES SKINCARE FOR MEN - PRO LS All-in-One Face Treatment

·         LA MER - The Hand Treatment

·         ORIGINS - Drink Up™ Hydrating lip balm in Berry Splash

·         SMASHBOX - Be Legendary Lip Gloss in Promise

Clinique was my first department store brand I ever used and they hold a special place in my heart.

Great skin for a great cause!

Share your pink this month!

My mom collects these Estee Lauder solid perfumes what better way to show someone you love them in October.  

What will you be purchasing to help support Breast Cancer Awareness this month? What better excuse to shop, then for a good cause! Don't forget to share via twitter & instagram your #BCAStength and tag me too so I can see all your pictures and tweets! Let's reach $22,000 this year!

XOXO

Serein